Vision of the Living Lab is Wellbeing and Enjoyment for Whole of Life. Its mission is: “Enriching everyday living of older adults through co-design”. Its objectives are:
to enhance wellbeing of older adults through development of products, services, and experiences;
to become national leaders in the co- design of products, services, and experiences for the wellbeing of older adults;
to conduct evidence-based research on the effectiveness of products, services, and experiences for older adults;
to advocate on policy and funding matters for the wellbeing of older adults with funders, regulators, and peak bodies;
to increase the recognition of the potential and impact of the Living Lab concept and practice nationally and internationally;
to provide training in design through workshops and other activities